How to Submit a Press Release
Send your release to your local media outlets., Target newspapers, online newspapers or other media outlets in geographic areas where you want to expand your business. , Submit your press release to key players in your field including noted bloggers...
Step-by-Step Guide
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Step 1: Send your release to your local media outlets.
Daily newspaper in your community:
Contact the City Editor or the editor in charge of the section that relates to your content.
Weekly newspaper:
Editor Magazine:
Editor or Managing Editor Radio stations:
News Director or PSA Director (if sending a public service announcement) TV stations:
News Director -
Step 2: Target newspapers
, Find the e-mail address of important bloggers in your field and e-mail them copies of your press release.
Look up the names of key people in your industry.
For example, if you are a member of a trade association, then find the person in charge of media relations in your association.
Send your press release to that person via fax, e-mail or snail mail. , If you don't have time to research outlets for your press releases, then work with someone who can help you.
Note that free press release distribution services typically offer limited exposure.
With a small fee, most PR distribution agencies will be able to get your press release to news wire sites as well as media agencies.
Your goal is to reach out to as many people as possible.
At the end of this article, you will find a list of reputable PR distribution sites. -
Step 3: online newspapers or other media outlets in geographic areas where you want to expand your business.
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Step 4: Submit your press release to key players in your field including noted bloggers and industry leaders.
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Step 5: Use a distribution service.
Detailed Guide
Daily newspaper in your community:
Contact the City Editor or the editor in charge of the section that relates to your content.
Weekly newspaper:
Editor Magazine:
Editor or Managing Editor Radio stations:
News Director or PSA Director (if sending a public service announcement) TV stations:
News Director
, Find the e-mail address of important bloggers in your field and e-mail them copies of your press release.
Look up the names of key people in your industry.
For example, if you are a member of a trade association, then find the person in charge of media relations in your association.
Send your press release to that person via fax, e-mail or snail mail. , If you don't have time to research outlets for your press releases, then work with someone who can help you.
Note that free press release distribution services typically offer limited exposure.
With a small fee, most PR distribution agencies will be able to get your press release to news wire sites as well as media agencies.
Your goal is to reach out to as many people as possible.
At the end of this article, you will find a list of reputable PR distribution sites.
About the Author
Karen Clark
Committed to making DIY projects accessible and understandable for everyone.
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