How to Engage Customers

Step-by-Step Guide

1. 1

   Step 1: Welcome them when a customer walks in the door.

   This is the first chance for good customer service.
   
   Make them feel comfortable and appreciated, but don’t overdo your interaction.
2. 2

   Step 2: Try an open-ended question

   , Don’t be too nosy, but express a genuine interest in what they are looking for so you can create a custom experience. , In some cases, this may mean recommending another business if you don’t carry it.
   
   Chances are, customers will appreciate this dedication to providing a full-service product., This can be hard in a call center or snack bar, but the customer will engage more with people who are positive and genuine. , Reward people for returning regularly, by increasing the number of times they can enter. , Become a part of your local community by choosing a charity and asking customers to support it with you.
   
   Show customers that you are people running a business, rather than a business running people.
3. 3

   Step 3: such as “How can I help you?” instead of “Can I help you?” Ask your associates to reformulate their questions to be open-ended.

4. 4

   Step 4: Ask topical questions about why the person needs an item.

5. 5

   Step 5: Offer additional help in finding other items.

6. 6

   Step 6: Hire people with genuine enthusiasm for the products.

7. 7

   Step 7: Host in-store contests.

8. 8

   Step 8: Have a grand opening or engage in local art walks.

Detailed Guide

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